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Nvidia Unveils New Gaming Chips for Desktop PCs to Maintain Leadership in Artificial Intelligence

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Nvidia CEO Announces New Chips, Software, and Services to Drive AI Computing Forward

As the world continues to evolve at a rapid pace, artificial intelligence (AI) is becoming increasingly integrated into various aspects of our lives. From robots and self-driving cars to automation in factories and data centers, the potential applications of AI are vast and far-reaching. To stay at the forefront of this technological revolution, Nvidia Corp., led by CEO Jensen Huang, has announced a range of new chips, software, and services that aim to accelerate the development and deployment of AI computing.

A Vision for a Future Tech World

At the Consumer Electronics Show (CES) in Las Vegas, Huang took the stage to unveil Nvidia’s latest offerings. The company’s goal is to make its products the heart of a future tech world where humanoid robots, automated factories, and self-driving cars and trucks are the norm. This vision is ambitious but achievable, with Nvidia predicting that AI will transform industries worth $50 trillion in the coming years.

Explosive Growth and Interest

The interest in Nvidia’s products and Huang’s forecasts has been explosive, with companies rushing to deploy new AI computing gear. The CEO outlined Nvidia’s products and strategy to his audience of hundreds for more than 90 minutes, including tie-ups with Toyota Motor Corp. and MediaTek Inc. that sent their shares more than 3% higher.

New GeForce GPUs: A Breakthrough in Gaming Technology

Before diving into the company’s main pitch about technology destined for data centers, Huang offered some exciting news for his traditional audience: gamers. Nvidia is launching an update to its GeForce GPUs, which were created using the same Blackwell design that the company uses in its AI accelerators. The new GeForce 50 series cards will take advantage of Blackwell’s capabilities to create even more realistic experiences for computer gamers.

How New Technology Will Work

Traditional graphics chips build an image by calculating the shade of each pixel in the picture, whereas the new technology will lean more heavily on AI to anticipate what the next frame should look like. This breakthrough is made possible by the Blackwell design, which allows the new GPUs to handle complex calculations and produce more realistic graphics.

Availability and Pricing

The flagship RTX 5090 model will be available later this month for $1,999, with less powerful cards following later. The RTX 5070, costing $549, will debut in February with better performance than the prior range’s top model, the RTX 4090.

Data Center Operation: A Growing Force

As recently as 2022, gaming was Nvidia’s biggest source of sales. Now, the chipmaker’s data center operation is far larger and on course to contribute more than $100 billion this year. The next step is rolling out hardware and software to a larger swath of business and government agencies, helping diversify Nvidia’s revenue.

Toyota Joins Forces with Nvidia

Huang announced that Toyota, the world’s biggest vehicle maker, is now a customer for Nvidia’s autonomous driving AI products and will use its Drive chips and software. This partnership is significant, as it marks a major breakthrough in the development of self-driving cars and trucks.

Cosmos Technology: A Breakthrough in Robot Intelligence

Nvidia has created Nvidia Cosmos to help make robots smarter and produce fully autonomous vehicles. The company’s technology is able to create video from inputs such as text, which then becomes the basis of virtual training. This helps reduce dependence on expensive and time-consuming real-world experimentation.

The Future of Transportation: A New Era for Self-Driving Cars

Mass-market carmakers are going to shift toward using one computer and operating system for their entire model lineup, rather than segmenting systems by the class of vehicle. Nvidia believes that this transition will set the table for a wider use of the company’s comprehensive offerings.

Government Transportation Safety Organizations Certification

To speed up this transition, Nvidia has obtained certification from government transportation safety organizations, ensuring that its technology meets the highest standards of safety and reliability.

New Machines: Digits

The company is equipping small $3,000 devices called Digits with a single Grace Blackwell Superchip – a combination of central processor and graphics semiconductor – working with a large chunk of memory and fast connectivity. These new machines will run a version of the Linux operating system and aren’t designed for everyday use.

Developers’ Dream Machine

Instead, they’re meant to help AI developers work locally when either connecting to the cloud or using conventional computers isn’t practical or possible. Developed in partnership with Taiwan’s MediaTek, these machines are ideal for running large AI models that current laptops will struggle to handle.

Conclusion

Nvidia’s latest announcements mark a significant milestone in the development of AI computing. With its new chips, software, and services, the company is poised to accelerate the growth of this industry and drive innovation forward. As we move into a future where robots and self-driving cars become increasingly prevalent, Nvidia is at the forefront of this technological revolution.

References

  • "Nvidia CEO Jensen Huang Unveils AI-Powered Chips for Self-Driving Cars" by Ed Ludlow
  • "The Future of Artificial Intelligence: A World Where Humans and Machines Coexist"
  • "How Nvidia’s New GPUs Will Revolutionize Gaming"

This article has been updated with the latest information on Nvidia’s share move and partnership with Toyota.